½ðÊÀ²©ÆåÅÆ

½ðÊÀ²©ÆåÅÆ Small Business Index®

February 2025 Overview

Consumers shift focus to retail goods and restaurants

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The ½ðÊÀ²©ÆåÅÆ Small Business Index was unchanged in February at 147.

Highlights:

  • Sales growth eased to +2.1% YoY, was flat MoM (+0.1%)
  • Transaction growth slowed YoY to +4.0%, but gained momentum MoM (+1.6%)
  • Consumers shifted focus, devoting more spend to goods and dining out

Note: The ½ðÊÀ²©ÆåÅÆ Small Business Index refreshes with updated data on the 2nd of each month.


Disclaimer: Small businesses are identified per the Small Business Administration definitions and extrapolated to reflect total US sales and distribution. This report does not measure ½ðÊÀ²©ÆåÅÆ’s financial performance.

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